Employment

MyCareer incorporating search4jobs is your comprehensive and innovative recruitment solution provider. Our integrated and unique on- and offline media platforms deliver you the best of both worlds – a national network with a truly regional focus. We also provide you with the opportunity to partner with Australia’s leading publishing experts – Fairfax Media (MyCareer.com.au) and APN Australian Regional Media, the leading publisher of regional daily newspapers across Queensland and Northern New South Wales.

MyCareer incorporating search4jobs enables you to specifically target Australia’s 11.5 million workforce in both metropolitan and regional areas, via their preferred media for employment information. Research reveals that 96% of the nation’s workforce turns to newspapers and/or online when seeking employment; making the MyCareer.com.au incorporating search4jobs widespread newspaper and online network ideal for targeting both active and passive candidates.

Our research credentials are impressive. APN titles are the leading daily newspapers for reaching consumers living in numerous high-growth regional boomtowns from Mackay to Coffs Harbour. Furthermore, our newspaper portfolio delivers over one million readers, and reaches 66% of workers/jobseekers within the APN primary market*.

Research overwhelmingly indicates that consumers continue to source information from an increasingly complex landscape of media options, and that effective advertising campaigns must incorporate a myriad of media touch-points to ensure maximum, efficient coverage. This is particularly relevant for jobseekers. The Newspaper Works’ recently released Newspapers Today Part 2 report reveals that newspapers and their websites are equally nominated as consumers’ preferred source of information regarding employment/careers**.

Talk to your employment media specialist today to find out how you can maximise your advertising investment with MyCareer incorporating search4jobs.


To download a copy of the above overview, please click here [PDF, 418KB].

To download a overview of package rates and specifications, please click here [PDF, 492KB].

_{Source: Morgan March 2010 National Database; total workforce (employed/looking for work); nomination of any media - net newspapers/online  *Net readership of surveyed titles; reach based on APN primary distribution area  **Celsius Research 2009; The Newspaper Works - “Newspapers Today Part 2”}